The Toy Association is making changes to its leadership roles.
Kathrin Belliveau joins the Association as Chief Policy Officer later this month.
In this newly created role, Belliveau, who most recently served as Executive Vice President and Chief Purpose Officer of Hasbro, will manage global regulatory affairs and representation, toy safety and ethics initiatives, marketing and strategic communications, and consumer outreach. She will also oversee the Global Government & Regulatory Affairs and Strategic Communications departments.
As the industry continues to face new challenges and an evolving landscape Kathrin’s executive-level leadership, extensive expertise, and the depth of her network across the industry will be an invaluable resource and benefit to our members and toy companies around the globe.”
Ed Desmond, The Toy Association’s Executive Vice President of Global Government and Regulatory Affairs, is leaving his role to pursue other opportunities.
“We are incredibly grateful to Ed for his dedication to the global toy community and his leadership at the Association,” Ahearn says. “Ed has been a tremendous resource for our members and the industry at large. He will continue to work with us through the end of the year to ensure a seamless leadership transition prior to starting his new consulting business.”
To stay up-to-date with other changes at The Toy Association, visit toyassociation.org.
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