Increasing demand and increasing support
Education is key, because after all the A in NDNAW stands for “awareness.” We partner with local media. We always draw on the statistics NDBN makes available, and we have started adding local data to it. For example, we asked participating Legacy families some of the same questions that appear on NDBN’s Economic Impact Study survey, to get a better picture of how life-changing diapers can be for families in our program.
This intensive week of raising awareness pays off for a long time. For example, one couple that learned about us during NDNAW two years ago continues to come by with a box of diapers every month.
Along with increased support, NDNAW brings increased demand as families learn that help with diapers is available. Our motto ever since the pandemic hit in 2020, “We are fun and flexible.” Families can sign up for emergency assistance and get diapers from us four times a year, no questions asked. If they enroll in our parenting classes, they can get diapers and other resources twice a month. Most families who begin by getting emergency assistance end up taking classes, which is a win for our mission of building stronger, healthier families.
